PODCAST
The three questions that sell the new range
Two minutes before opening, in the words of your top associates
0:00 2:05 1×
Forge for Retail lives on the devices your frontline staff already carry. Product launches, seasonal campaigns, service scripts, loss prevention, food safety, coaching in context, measured in conversion and basket size.
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Retail sees 60%+ annual turnover on the floor. Your classroom onboarding burns out the moment the new hire walks onto the shop floor. Forge replaces it with on-shift coaching, short, contextual, mobile, and measures the impact on the KPIs retail leaders actually run on.
90-second coaching moments that fit between customers. Not 45-minute modules no one completes on the floor.
Your next collection, your new loyalty programme, your seasonal campaign, Forge coaches the entire network in days, not weeks, in every language.
Conversion rate, basket size, attachment rate, NPS, shrinkage. Forge proves which coaching moved which number per store, per region, per manager.
Sometimes the moment calls for a 90-second flashcard. And sometimes for a role play before a difficult conversation. The coach reads the moment and pushes the right format or the user asks for the one they need. 15+ activity types today, including these:
Film it, the coach checks it. Film a kitchen, a shelf or a workstation. The coach checks it against your standards and says what to fix.
Practise before the real thing. Tutor, assessor or role play, practise the difficult conversation, the live demo, the regulator interview before the real one.
Listen on the way. Lecture, interview or Q&A audio formats, listen on the commute, between sites, or before the 1:1.
Ask, and the coach answers from your content. Your methods, your procedures and your team's context, with the sources.
Remember what matters. Spaced-repetition cards on the policy, the playbook, the product. Built for retention.
The coach comes to you. A nudge at the right moment, before the meeting, the shift or the launch.
Every step moves the programme on. Each activity completed counts in the programme, and the coach suggests what comes next.
From floor coaching to regulatory basics, configure each template with your brand, your SOPs, and your POS. Forge speaks retail natively, and scales from one store to thousands in days.
Nova is a retail floor performance coach, built for boutique, flagship and luxury operations.
Coach your sales org on prospecting, pitching, negotiation and pipeline discipline.
Coach your customer-facing teams on posture, tough conversations, satisfaction measurement and omnichannel journeys.
Master food hygiene rules (HACCP, BPH), prevent contamination, manage allergens, respect the cold chain and guarantee traceability, coached daily in a highly regulated environment.
Forge's retail coach supports associates on the shop floor: product knowledge, customer advice, add-on sales, store procedures. Activities take a few minutes and work on mobile, between customers or before opening.
Yes. A single coach can support a whole network, in each team's language, from your central content. Local teams keep the same standards and head office sees progress store by store.
Yes. As soon as the collection content is available, Forge generates short activities: product cards, selling points, advice simulations. Teams are ready on launch day, without waiting for the next training session.
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